The retail sector was one of the first to see the benefits of a bespoke radio solution and whilst many still use very outdated and expensive technology, Radio4MyBusiness can offer companies as small as single units a cost-effective solution to boost their sales, customer retention and POS upselling.

There is a very big difference between 'radio' and 'commercial saturation'... that is to say, we deliver professional radio solutions in the true sense of the word, rather than firing adverts with occasional music at your customer. Consumers are not silly and switch off to hard-sell advertising yet some providers continue to do this when a quick search on Google will highlight the number of surveys telling you passive advertising is far more effective.

Our radio stations engage with your customer, giving them friendly 'advice' about offers and because we use subliminal suggestion to support the passive communications, the actual response to these is far more effective than the adverts-after-advert that you might hear in the local supermarket. Our presentation team work under the guidance of a business psychologist to ensure the right information is given in the right way to make it easy to remember and recall.

As with any of our solutions, the radio station is completely bespoke and promotes elements of your business which are relevant at that time. The output is as live so it can alter to suit the trends of your business in as much detail as hour by hour.

In short, it really is the best POS & in-house marketing tool available to you.

To obtain a quotation for your business, click here.

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